Home Advanced Features How to use campaigns

How to use campaigns

Last updated on Apr 18, 2025

The campaigns feature in Akece allows you to send proactive messages to your customers. There are two types of campaigns available:

I. Ongoing campaigns (website)

You can create campaigns that trigger automatic messages on your website chat based on specific conditions — like how long a visitor stays on a page. This increases the chances of conversion and encourages visitors to start a conversation.

II. One-off campaigns (SMS)

This type allows you to send a single SMS to a segmented list of contacts. It's ideal for promotions, announcements, or information campaigns.

How to create an ongoing campaign

Step 1. Go to the left-hand menu and click Campaigns → select the Ongoing tab → click Create ongoing campaign.

Step 2. Fill in the following fields:

  • Title: internal name of the campaign.

  • Message: the message to be shown to visitors.

  • Inbox: select a Website-type inbox.

  • Sent by: choose if the message is sent by a bot or an agent.

  • URL: the page where the campaign should appear.

    You can use wildcard URLs to include subpages or subdomains.

  • Time on page (seconds): how many seconds to wait before showing the message.

  • Enable campaign: toggle whether the campaign is active.

Step 3. Visit the specified URL, wait for the configured time, and watch your campaign in action.

How to create a one-off campaign (SMS)

Step 1. Go to Campaigns → select the One-off tab → click Create one-off campaign.

Step 2. Fill in the following fields:

  • Title: internal name of the campaign.

  • Message: content of the SMS to be sent.

  • Inbox: select an SMS-type inbox.

  • Audience: select a group of contacts (by label) to receive the campaign.

  • Scheduled time: set the day and time to send the message.

Click Create to finish. The campaign will appear in the "One-off" tab.

How to edit or delete a campaign

Go to Campaigns → select the campaign type → find the campaign in the list and use the ✏️ edit or 🗑️ delete icons.


Need help setting up your campaigns? Contact us: 📩 [email protected] | 📱 @akece.ai